I loved this commercial for Johnnie Walker with Robert Carlyle walking down a country road in Scotland. It looks like it's all one shot, and the reveal at the end helps me believe it. It's amazing what one can do with a little foresight. There are a number of interesting commercial winners here and the ones that stood out for me were:
Johnnie Walker
Topsy 8 Foundation (an incredible use of videography in 1 min 37 seconds)
Old Spice (I've seen this ad a lot on American TV and was impressed the first time) Brilliant use of the form.
Tropicana Orange Juice: Seemed like a little overkill but I get the message. Tag line tie in was "golden".
Puma: Nice to see all these "blokes" together in this concept.
Axe: Hysterical and unfair that it's not possible to see on American TV.
I usually am bummed by common advertisements, but these are a little special. Take the time to absorb these talented agencies at work. Very enjoyable with some of the commercials even bringing tears to my eyes. The Topsy 8 Foundation takes the cake for me personally as the concept is what makes it a winner.
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