Fascinating interactive advertising that you should all check out. Click through and make a few choices and you will enjoy. I read the comments a little to see which choice would be best. Liked "kisses" and "chews". Smart way to get people to interact with the content. Liked how this could have been shot in Central Park it looked like such a universal location.
I think for our generation- raised on Mad Libs and "Choose Your Own Adventure" books that this type of ad will become more popular. Was teaching over the weekend and was asked about future video trends in publications and the iPad came to mind with interactivity being tantamount to the "online experience". I don't really care what the Tipp-EX product is or does, but I will remember this ad for a long time.
Enjoy it and let me know if you find any good skits.....
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